A loyalty program or system is used by casinos to reward casino players for playing at their casino. Similar to any other kind of similar scheme, incentives are given to casino players, usually under a point and ranking system. These points can also be used for services such as hotel rooms and F&B outside of the casino floor, but usually confined to the establishment in which the casino is located. Incentives range drastically from casino to casino, and the loyalty program is considered an effective tool in engaging with and bringing customers back.
In Japan, most membership cards for pachinko parlours offer free credit depositing, meaning the player can keep credit in their members’s card to play in the future. Also, there may be special drawings for gifts given out for certain numbers of points accumulated.